Books

20+ results found
Title Authors Description OpenBook ID
Attracting Investors Attracting Investors Hermawan Kartajaya Marketing guru Philip Kotler shows entrepreneurs how to market their companies to investors How can businesses do a better job of attracting capital? The answer: "Marketing!" Marketing expert Philip… OL15029475W
The Production and Distribution of Knowledge The Production and Distribution of Knowledge Ray Oakley Includes the papers that present the research and policy evaluations which represent an evolving record of policy and research on high technology small firms through many changes in economic conditio… OL15172153W
How to write a business plan How to write a business plan Mike P. McKeever Thinking of starting a business or raising money to expand an existing one? This popular book will show you how to write the business plan and loan package necessary to finance your business and make… OL16028690W
The entrepreneurial mom's guide to running your own business The entrepreneurial mom's guide to running your own business Kathryn Bechthold A new economic reality : entrepreneurial mothers -- Business planning -- Intellectual property -- Building your dream team -- Hiring and managing your team -- Research -- Finding money to go forward … OL17908274W
Industrial evolution Industrial evolution Lyle Estill For many people, the word "industry" brings to mind images of sprawling factories belching toxic emissions in a blighted natural landscape. "Industrial" has become synonymous with pollution, human ri… OL17936885W
Makers Makers Chris Anderson If a country wants to remain economically vibrant, it needs to manufacture things. In recent years, however, many nations have become obsessed with making money out of selling services, leaving the r… OL18172361W
Business plans handbook Business plans handbook Lynn M. Pearce "Actual business plans compiled by, and aimed at, entrepreneurs seeking funding for small businesses. Presents sample plans taken from businesses in the manufacturing, retail and service industries w… OL19832700W
Mighty midsized companies Mighty midsized companies Robert Sher "Midsized companies are often overlooked by Wall Street and mainstream media outlets, though they are an integral part of national economics. Thus it's important for national economic success to have… OL19986536W
Marketing your service Marketing your service Jean Withers,Carol Vipperman "To effectively sell your service business, you must let people know that you exist and that you are better than your competition -- in other words, you need to market. However, owners of service bus… OL20525162W
The Dragons' Den Guide to Assessing Your Business Concept The Dragons' Den Guide to Assessing Your Business Concept John Vyge How to assess your business concept's potential to win customers The Dragons' Den Guide to Assessing Your Business Concept is designed to help entrepreneurs assess whether they actually have a market… OL20905343W
Les Secrets de la croissance Les Secrets de la croissance Marcel Lafrance La démarche à suivre pour réussir l'expansion d'une PME. Quinze brefs profils d'entreprises illustrent les principes de gestion exposés. OL24199291W
L'entrepreneuriat au Québec L'entrepreneuriat au Québec Pierre-André Julien L'état des lieux de l'entrepreneuriat au Québec durant les vingt dernières années. Regards sur les pistes de changement et de développement des PME, un des moteurs les plus importants de l'économie q… OL24279778W
L'histoire des meilleures PME du Québec L'histoire des meilleures PME du Québec Yvon Laprade Profil de quelque 120 PME qui met l'accent sur l'historique et les raisons de la réussite de chacune. Photographies des dirigeants. OL24282013W
Petites entreprises Petites entreprises Groupe Investors Par le chef de file canadien du secteur des services financiers personnels, des renseignements fiables qui expliquent aux entrepreneurs ce qu'ils doivent savoir pour mieux gérer leurs finances person… OL24762665W
Start your dream business Start your dream business Sarah Wade Do you harbour dreams of being your own boss and doing something that you are truly passionate about? Do you have a great idea on the back-burner, but fear giving up the security of a regular salary?… OL27974574W
The mom & pop store The mom & pop store Robert Spector This book is a celebration of the history of small, independent retail and the story of how mom & pop stores across the country still thrive on attentive customer service and renewed community suppor… OL551070W
Guerrilla marketing research Guerrilla marketing research Robert J. Kaden Guerrilla Marketing Research destroys the myth that only big companies can afford marketing research. This book focuses on why small and mid-sized businesses can benefit from conducting focus groups … OL5840632W
Marketing without advertising Marketing without advertising Michael Phillips Make your business stand out without the cost of advertising!The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other… OL759649W
How to Open your own in-home bookkeeping service 2nd edition How to Open your own in-home bookkeeping service 2nd edition Juile Mucha-aydlott How to Open Your Own In-Home Bookkeeping Service 2/E has been the best kept secret on opening your own successful bookkeeping or accounting business. It has time and time again filled the gap for man… OL8840732W
The Quick Guide to Small Business Budgeting 2nd Edition The Quick Guide to Small Business Budgeting 2nd Edition Julie Mucha-Aydlott This book is not just another budgeting title! It’s an easy-to-follow and detailed instruction guide that shows you how to set up a personal budget, business budget, monthly and weekly cash flow proj… OL9760865W
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