Books

17 results found

Title	Authors	Description	OpenBook ID
Advanced Web metrics with Google Analytics	Brian Clifton	Are you getting the most out of your website? Google insider and web metrics expert Brian Clifton reveals the information you need to get a true picture of your site's impact and stay competitive usi…	OL11804021W
Yahoo! Web analytics	Dennis R. Mortensen	Yahoo! Web Analytics teaches readers how to collect data, report on that data, and derive useful insights using Yahoo!'s free Web analytics tool . This detailed resource from Yahoo!'s Director of Dat…	OL13768347W
And then there's this	Bill Wasik	And Then There's This is Bill Wasik's journey along the unexplored frontier of the twenty-first century's rambunctious new-media culture. He covers this world in part as a journalist, following "buzz…	OL15834524W
Your Google game plan for success	Joe Teixeira	Presents strategies for writing a successful Internet advertising campaign using Google AdWords and explores the technology of Google Analytics and Google Website Optimizer.	OL15979742W
Don't share your address online	Shannon Miller	An important aspect of online safety for children is not giving out their address. Students are told reasons why they should not give strangers their address or provide it to websites without a paren…	OL17878571W
Don't talk to strangers online	Shannon Miller	Explains how to stay safe online by not chatting with strangers.	OL17894555W
Handbook of research on global diffusion of broadband data transmission	Yogesh Kumar Dwivedi	"This book explores broadband adoption and the digital divide through a global perspective, it provides research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and …	OL18358997W
Actionable web analytics	Jason Burby,Shane Atchison	Provides information on developing a Web analytics strategy to help make strategic business decisions, plan a website, develop effective marketing, and create a culture of analysis within an organiza…	OL19800902W
I, Justine	Justine Ezarik	One of the first lifecasters, whose video blog reveals every moment of every day, and whose YouTube entries have millions of subscribers, provides a behind-the-scenes look at her early years, how she…	OL20024982W
The cyber effect	Mary Aiken	"From one of the world's leading experts in cyberpsychology--a discipline that combines psychology, forensics, and technology--comes a groundbreaking exploration of the impact of technology on human …	OL20035757W
Digital kids	Martin L. Kutscher	144 pages ; 22 cm	OL20042787W
Online safety for coders	Heather Lyons	How can you stay safe while surfing the Internet? You need to be an Internet superhero! The internet is an exciting world, but there are things you should be careful of as well. Find out how informat…	OL20056784W
The User's View of the Internet	Harry Bruce	"The User's View of the Internet provides the first comprehensive analysis of public access to the Internet. It considers the evolution of the Internet through the lens of use and usings. It will app…	OL2057010W
Cyberbullies, cyberactivists, cyberpredators	Lauren Rosewarne	"Written by an expert in media, popular culture, gender, and sexuality, this book surveys the common archetypes of Internet users--from geeks, nerds, and gamers to hackers, scammers, and predators--a…	OL22321892W
Actionable web analytics	Jason Burby	Provides information on developing a Web analytics strategy to help make strategic business decisions, plan a website, develop effective marketing, and create a culture of analysis within an organiza…	OL8206507W
Web Analytics	Avinash Kaushik	Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking styl…	OL8206567W
Connect!	Anne Truitt Zelenka	If you use the web to reach out beyond the confines of your office, cubicle, or home to connect and collaborate with others doing the same thing, you're a web worker. In this book you'll learn how to…	OL9372163W