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Effective writing skills for public relations
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John Foster |
Effective Writing Skills for Public Relations is a valuable reference source on the basics of style and presentation with helpful hints on making the best use of written communication. It advises on … |
OL11818192W |
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Effective internal communications
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Lyn Smith |
In a practical and jargon-free style, Effective Internal Communication looks at how internal communication is conducted across the different sectors and in organizations of differing sizes and comple… |
OL11877437W |
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Public affairs in practice
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Stuart Thomson |
Public affairs today is more than just political lobbying. It requires working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. "Public Affa… |
OL11996939W |
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International communications strategy
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Silvia Cambie |
International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Providing information on alternative communication approaches as well as cross-cultural… |
OL13766608W |
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New strategies for reputation management
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Andrew Griffin |
New Strategies For Reputation Management shows you how to take the initiative in strategically managing your business’s Only 31% of people trust business leaders to tell the truth according to a surv… |
OL13782009W |
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Harvard Business Review on Customer Relationship Management
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Jon R. Katzenbach |
This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies such as partnerships, branding, and superlati… |
OL15091260W |
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Public Relations For Dummies
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Eric Yaverbaum |
Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Wan… |
OL15171866W |
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Marketing and PR
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Nick Wilde |
Marketing and PR are essential if you are to spread the good word about your business. You may have the best products and services available, but if no-one knows about them, you won't benefit. Packed… |
OL15191032W |
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Buy in
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John P. Kotter,Lorne A. Whitehead |
From inside front cover: [Kotter and Whitehead] reveal how to protect good ideas and win the support needed to deliver valuable results. ... Through the device of a fresh and amusing fictional narrat… |
OL15727550W |
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Why women should rule the world
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Dee Dee Myers |
What would happen if women ruled the world?Everything could change, according to former White House press secretary Dee Dee Myers. Politics would be more collegial. Businesses would be more productiv… |
OL15845947W |
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When the headline is you
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Jeff Ansell |
"A former journalist's tips and guidance on how to deal with traditional online media Former award-winning journalist Jeff Ansell provides a how-to guide for executives and other professionals whos… |
OL15883782W |
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PR today
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Trevor Morris |
"A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role. Th… |
OL16117964W |
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Exhibiting Mormonism
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Reid Larkin Neilson |
The 1893 Columbian Exposition, also known as the Chicago World's Fair, presented the Latter-day Saints with their first opportunity to exhibit the best of Mormonism for a national and an internationa… |
OL16412652W |
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This is your captain speaking
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Jon Methven |
When a public relations group covertly stages a no-casualty, heroic plane crash to improve an airline's stock, its captain, a news anchor, and a man who faked his death are all involved. |
OL16703342W |
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Corporate community involvement
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Nick Lakin |
The book's advice is backed by inspiring interviews with best-in-class practitioners from businesses like Microsoft, GlaxoSmithKline, Ericsson- as well as leading experts in corporate responsibility … |
OL16987437W |
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Dirty Politics
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Nicky Hager |
"Early in 2014 Nicky Hager was leaked a large number of email and online conversations from Cameron Slater's Whale Oil blog. Many of these were between Slater and his personal allies on the hard righ… |
OL17043709W |
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Body check
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Deirdre Martin |
This games going into overtime.Janna MacNeil is a publicist on a missionto change the image of the bad boys of hockey: the Stanley Cup Champion New York Blades.Ty Gallagher is a captain on a missiont… |
OL1905010W |
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Never eat alone
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Keith Ferrazzi |
Do you want to get ahead in life? Climb the ladder to personal success?
The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered in early life… |
OL19980180W |
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Public Affairs Section
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Illinois State Police |
Contains information on requesting a speaker from the Illinois State Police to present topics regarding public safety, crime prevention, etc. |
OL20094918W |
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Walking the blue line
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Terrell L. Carter |
In Walking the Blue Line, Terrell Carter offers a constructive approach to addressing racism, societal divisions and police-community interactions. |
OL22963348W |