Books

20+ results found
Title Authors Description OpenBook ID
Public affairs in practice Public affairs in practice Stuart Thomson Public affairs today is more than just political lobbying. It requires working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. "Public Affa… OL11996939W
Getting attention Getting attention Susan Kohl Getting Attention: Leading-Edge Lessons for Publicity and Marketing is a savvy and innovative guide to getting your message heard in today's dynamic and noisy markets. It's an insider's look at what … OL12798785W
International communications strategy International communications strategy Silvia Cambie International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Providing information on alternative communication approaches as well as cross-cultural… OL13766608W
Why women should rule the world Why women should rule the world Dee Dee Myers What would happen if women ruled the world?Everything could change, according to former White House press secretary Dee Dee Myers. Politics would be more collegial. Businesses would be more productiv… OL15845947W
PR today PR today Trevor Morris "A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role. Th… OL16117964W
Dirty Politics Dirty Politics Nicky Hager "Early in 2014 Nicky Hager was leaked a large number of email and online conversations from Cameron Slater's Whale Oil blog. Many of these were between Slater and his personal allies on the hard righ… OL17043709W
When lightning strikes When lightning strikes Brenda Novak Desperate to save her PR firm, which has accumulated a roster of A-list clients, Gail DeMarco agrees to pose as high-profile actor Simon O'Neal's wife so that he can get custody of his son. OL17678997W
PR for anyone PR for anyone Christina Daves Small business owners have limited resources and often forego publicity, which is vital for establishing credibility in their industry. Appearing in the media gives the business owner a third party e… OL17914859W
Promotion for sport directors Promotion for sport directors Johnson, John R. "The sportdirector series is a revolutionary approach to the craft of managing athletic programs"--P. x. OL1820690W
Body check Body check Deirdre Martin This games going into overtime.Janna MacNeil is a publicist on a missionto change the image of the bad boys of hockey: the Stanley Cup Champion New York Blades.Ty Gallagher is a captain on a missiont… OL1905010W
Underworld Underworld Don DeLillo Nick Shay and Kiara Sax knew each other once, intimately and they meet again in the Sahara desert. He is trying to outdistance the crucial events of his early life, she is an artist who has made a bl… OL1921185W
Litigation public relations Litigation public relations Richard A. Stack xix, 240 p. : 23 cm OL19596717W
News for a change News for a change Lawrence Wallack,Lori Elizabeth Dorfman,Katie Woodruff,Iris Diaz,Lori Dorman,Lawrence Marshall Wallack "This book serves as a blueprint for those wanting to increase the power and effectiveness of their social change efforts. Each chapter is jam-packed with basic principles, practical suggestions, cle… OL19604866W
Personal branding for dummies Personal branding for dummies Susan Chritton This book is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition includes new information on expanding your b… OL19982943W
Public Affairs Section Public Affairs Section Illinois State Police Contains information on requesting a speaker from the Illinois State Police to present topics regarding public safety, crime prevention, etc. OL20094918W
Producing successful magazines, newsletters and e-zines Producing successful magazines, newsletters and e-zines Carol Harris Producing Successful Magazines, Newsletters and E-Zines by Carol Harris is a practical and accessible "how to" guide that is ideal for the non-specialist general reader wanting to venture into a comm… OL22704984W
Gong gong guan xi xue Gong gong guan xi xue Yan'an Ju 7, iv, 285 p. ; 21 cm OL23393543W
Les relations publiques Les relations publiques Richard Doin Les différentes facettes des relations publiques : plan de communication; relations internes, communautaires, de presse; organisation d'événements spéciaux, relations avec les investisseurs, les gouv… OL24204693W
6 steps to free publicity 6 steps to free publicity Marcia Yudkin "There are many good books on publicity. Yudkin certainly matches all the others and actually exceeds them in two areas "humor and creativity." -BooklistWant the world to know who you are, what your … OL2729469W
Online public relations Online public relations Phillips, David Online Public Relations provides a practical guide to public relations and the Internet. Endorsed and supported by the Chartered Institute of Public Relations, the text covers up-to-date research and… OL3077019W
Next page