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International communications strategy
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Silvia Cambie |
International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Providing information on alternative communication approaches as well as cross-cultural… |
OL13766608W |
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The executive's guide to enterprise social media strategy
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David B. Thomas |
"An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corporations Using straightforward language,… |
OL15538817W |
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Marketing in a Web 2.0 world
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Peter VanRysdam |
Marketing in a Web 2.0 World shows you how to take advantage of these latest technologies to market your business, and many of the tools require little or no money to implement. With Peter VanRysdam,… |
OL15571344W |
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At first sight
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Cathy Hapka |
Lauren and Riley first meet under the stars and instantly know they are destined to be together. Okay, so maybe it's on a lame school trip to the planetarium, and maybe they don't get each other's na… |
OL15846467W |
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Listen first!
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Stephen D. Rappaport |
"Listen First! responds to four questions often heard: what is listening to social media, how is it used, how is it done, and where is it headed? Currently there isn't an authoritative source that or… |
OL15901750W |
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Measure what matters
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Katie Delahaye Paine |
"In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible,… |
OL15988558W |
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Everywhere
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Larry Weber |
"Put digital business strategy at the center of your business. Welcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across all … |
OL15999023W |
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Build your online community
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Jan Burns |
"Find out about blogging, message boards, newsgroups, social networks, finding and evaluating sources on the Internet, and how to stay safe online"--Provided by publisher. |
OL16139963W |
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Human interaction with technology for working, communicating, and learning
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Anabela Sarmento |
"This book provides a framework for conceptual, theoretical, and applied research in regards to the relationship between technology and humans"--Provided by publisher. |
OL16263446W |
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The social media MBA
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Christer Holloman |
"It's a fact that companies so far have only scratched the surface of what can be achieved with social media. Whatever continent, industry, company size, current degree of social media adoption or yo… |
OL16263482W |
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The ultimate online customer service guide
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Marsha Collier |
"Make your online customers happy-and create new ones-with this winning guide. Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet th… |
OL16469999W |
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Awkward
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Marni Bates |
When a humiliating accident at school is captured on video and posted on the Internet, clumsy Mackenzie is turned into an overnight Internet sensation, and is sucked into the world of rock stars, pap… |
OL16555086W |
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Job searching with social media for dummies
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Joshua Waldman |
A guide to using social media to find a job that explains the benefits of using sites like LinkedIn, Twitter, and Facebook for networking, offers tips on creating an effective online profile, discuss… |
OL16563879W |
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Branding yourself
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Erik Deckers |
Two leading social media consultants show you how to use today's social media platforms to attract new business and job opportunities. |
OL16943476W |
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Managing event information
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Amarnath Gupta |
With the proliferation of citizen reporting, smart mobile devices, and social media, an increasing number of people are beginning generate information about events they observe and participate in. A … |
OL16988049W |
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The Social Organization
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Bradley M. McDonald |
Turn the power of mass collaboration into business results. As a leader, it's your job to maximize the talent, energy, and creativity of your employees while also engaging your customers and meeting … |
OL17109444W |
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Presidential Campaigning and Social Media
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Dan Schill,John Allen Hendricks |
Social media are revolutionizing the American electoral process. Their integral role in facilitating campaign communication and networking has rapidly evolved into a standard element of candidate str… |
OL17763692W |
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Outnumbered
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David J. T. Sumpter |
Algorithms are running our society, and we don't know what they are up to.
Our increasing reliance on technology and the internet has opened a window for mathematicians and data researchers to gaze … |
OL17907177W |
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The Selfie Generation
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Alicia Eler |
Whether it's Kim Kardashian uploading picture after picture to Instagram or your roommate posting a mid-vacation shot to Facebook, selfies receive mixed reactions. But are selfies more than, as many … |
OL19739521W |
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Social Media Retrieval
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Naeem Ramzan |
<p>Social media is now ubiquitous on the internet, generating both new possibilities and new challenges in information analysis and retrieval.</p><p>This comprehensive text/reference examines in dept… |
OL19902543W |