Books

2 results found
Title Authors Description OpenBook ID
Marketing & selling the travel product Marketing & selling the travel product Barry Resnick,James F. Burke,James F Burke This introductory book offers readers a first view of the exciting world of travel and tourism. Its unique approach covers the marketing cycle as well as dedicated chapters on such topics as consumer… OL13695497W
Travel Travel Robert Miller,Miller, Robert F. Describes five jobs in the world of travel (travel agent, flight attendant, reservations agent, customer service agent, tour manager), none of which requires a college degree, and discusses the skill… OL3347907W