Books

3 results found
Title Authors Description OpenBook ID
Pre-Suasion Pre-Suasion Robert B. Cialdini The author of the legendary bestseller *Influence*, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in th… OL17592794W
Influence Influence Robert B. Cialdini Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding fi… OL3902892W
The Power of Persuasion The Power of Persuasion Robert V. Levine "An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine t… OL8232322W