Books

6 results found
Title Authors Description OpenBook ID
The Accidental Billionaires: The Founding of Facebook The Accidental Billionaires: The Founding of Facebook Ben Mezrich The high-energy tale of how two socially awkward Ivy Leaguers, trying to increase their chances with the opposite sex, ended up creating Facebook.Eduardo Saverin and Mark Zuckerberg were Harvard unde… OL14924461W
A Social Networking Primer for Librarians A Social Networking Primer for Librarians Cliff Landis Social networking is rapidly infiltrating the information environment, and it is essential that librarians understand how best to use these sites and tools with their work to better serve their users… OL15422526W
Facebook advertising for dummies Facebook advertising for dummies Paul Dunay Here's what you need to know about establishing your business on Facebook, developing an ad strategy, building targeted landing pages for your ads, getting and interpreting the results of your effort… OL15979828W
Antisocial media Antisocial media Siva Vaidhyanathan "If you wanted to build a machine that would distribute propaganda to millions of people, distract them from important issues, energize hatred and bigotry, erode social trust, undermine respectable j… OL19747321W
Ultimate guide to Facebook advertising Ultimate guide to Facebook advertising Perry S. Marshall "Covering the latest and breaking news in Facebook advertising, this updated edition introduces revised, expanded, and new chapters covering fundamentals, Newsfeed ads, sidebar ads, and BIG data. In … OL20000887W
Facebook Facebook Óscar Rodríguez Fernández "El éxito de Facebook en el terreno del Marketing Digital está motivado fundamentalmente por la ingente cantidad de público objetivo que la plataforma pone a disposición de campañas y acciones táctic… OL20046031W