Books

5 results found
Title Authors Description OpenBook ID
New strategies for reputation management New strategies for reputation management Andrew Griffin New Strategies For Reputation Management shows you how to take the initiative in strategically managing your business’s Only 31% of people trust business leaders to tell the truth according to a surv… OL13782009W
Managing investor relations Managing investor relations Alexander Laskin This book gives you an introduction to investor relations. Despite being a very young profession, investor relations today is widely recognized as one of the most important corporate communication fu… OL16153168W
Reputation management Reputation management Sabrina Helm,Kerstin Liehr-Gobbers,Christopher Storck Reputation is one of the most complex assets of an organization. Despite the call for consistent management of corporate reputatation, comprehensive approaches to measure and steer a company's reputa… OL16726099W
Corporate community involvement Corporate community involvement Nick Lakin The book's advice is backed by inspiring interviews with best-in-class practitioners from businesses like Microsoft, GlaxoSmithKline, Ericsson- as well as leading experts in corporate responsibility … OL16987437W
Excellent public relations and effective organizations Excellent public relations and effective organizations Larissa A. Grunig "This volume provides the definitive analysis of findings from the groundbreaking Excellence Study - the comprehensive research effort commissioned by the International Association of Business Commun… OL5955621W