|
Building A StoryBrand
|
Donald Miller |
Get heard and not ignored by your costumers |
OL19347277W |
|
The Long Tail How Endless Choice Is Creating Unlimited Demand
|
Anderson,Chris Anderson,Chris Anderson |
The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Ger… |
OL4091759W |
|
Blue ocean strategy
|
W. Chan Kim |
Blue Ocean Strategy is a book published in 2004 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD,[1] and the name of the marketing theory detailed on the book.
They assert that the… |
OL8980380W |