E-riches 2.0

By Scott C. Fox

Subjects: Electronic commerce, Business, Small business, Internet marketing, Small business marketing, Nonfiction, Marketing, Small business, management, Management

Description: Whether you’re running an online business or looking to expand the web presence of your brick-and-mortar company, you'll need surefire marketing techniques if you want to attract more customers and make the kind of money you deserve. Following on the success of Internet Riches, top e-business entrepreneur and coach Scott Fox shares the powerful but simple marketing strategies that will propel your business to a whole new level of success. Combining inspiring stories with step-by-step instruction, e-Riches 2.0 reveals how to:build a fan base around yourself, your product, and your businessbuild your email listuse the latest e-market­ing tools, including blogs, online video, email newsletters, search engine marketing, podcasting, keyword ads, auto­responders, affiliate programs, RSS feeds, Twitter, social bookmarking, and social networks like Facebook, LinkedIn, and MySpaceenergize your online copywriting skillspitch a news story…then be ready to convert visitors once it brings them to your sitePacked with inspiring stories, insider secrets, and cutting-edge tools, this practical, money-making guide is your ticket to online success.