Creating Mexican consumer culture in the age of Porfirio Díaz

By Steven B. Bunker

Subjects: Consumption (Economics), Mexico, social conditions, Social conditions, History, Consumption (economics), Mexico, history, Mexico, commerce, Diaz, porfirio, 1830-1915, Mexico, history, 1867-1910, Consumers, Commerce

Description: "This study shows how goods and consumption embodied modernity in the time of Porfirio Díaz. Through case studies of tobacco marketing, department stores, advertising, shoplifting, and a famous jewelry robbery and homicide, he provides a tour of daily life in Porfirian Mexico City, overturning conventional wisdom that only the middle and upper classes participated in this culture"--Provided by publisher.