Books

6 results found
Title Authors Description OpenBook ID
Branding yourself Branding yourself Erik Deckers Two leading social media consultants show you how to use today's social media platforms to attract new business and job opportunities. OL16943476W
Status update Status update Alice Emily Marwick Presents an analysis of social media, discussing how a technology which was once heralded as democratic, has evolved into one which promotes elitism and inequality and provides companies with the mea… OL19974782W
Winning the Battle for Relevance Winning the Battle for Relevance Michael McQueen The recent demise of brands such as Kodak, SAAB and HMV Music leave us with little doubt - shift is happening and no organisation or brand is immune to extinction. Businesses and industries that fail… OL20232510W
LinkedIn for personal branding LinkedIn for personal branding Sandra Long "Is your LinkedIn presence helping you to advance your sales, recruiting, or career opportunities? Are you confident in your personal brand and LinkedIn profile? In LinkedIn for Personal Branding: Th… OL28962421W
Noise Control in Industry Noise Control in Industry Sound Research Industrial noise is a major health hazard: a hazard which after the Health and Safety at Work Act 1974, management cannot neglect. This practical handbook examines in detail the measurement, isolatio… OL8106535W
Brand Hijack Brand Hijack Alex Wipperfurth "Mr Wipperfurth makes an intriguing case for abandoning traditional techniques." —Stefan Stern, Financial TimesOut of nowhere, a brand like Red Bull, The Blair Witch Project, or even the Howard Dean … OL8982016W