Books
2 results found| Title | Authors | Description | OpenBook ID | |
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Attracting Investors | Hermawan Kartajaya | Marketing guru Philip Kotler shows entrepreneurs how to market their companies to investors How can businesses do a better job of attracting capital? The answer: "Marketing!" Marketing expert Philip… | OL15029475W |
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Venture capital and private equity | Joshua Lerner | "The 5th edition of Lerner's Venture Capital and Private Equity: A Casebook continues to present the important historical cases of private equity while incorporating a number of new relevant and time… | OL16190992W |