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Discovering the soul of service
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Leonard L. Berry |
"From Berry's exacting study of fourteen mature, highly successful, labor-intensive companies comes an astonishing revelation: the single most important factor in building a lasting service business … |
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Web conversion
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Thomas Faivre-Duboz |
"Après avoir fait venir des visiteurs sur votre site Internet, il est nécessaire qu'ils atteignent vos objectifs : acheter un produit, souscrire à un service ou cliquer sur des bannières publicitaire… |
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What Clients Love
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Harry Beckwith |
Harry Beckwith is the author of Selling the Invisible and The Invisible Touch, both marketing classics. Now he applies his unparalleled clarity, insight, humor, and expertise to a new age of mass com… |
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