Books
2 results found| Title | Authors | Description | OpenBook ID | |
|---|---|---|---|---|
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Strategic gift shopping | Jack V. McMahon | CONSUMER GUIDES & ADVICE. Gift shopping for your special someone can be looked at as an extreme sport, survival of sorts, where street-smarts and endurance play a role, but where a winning game plan … | OL24853596W |
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Branded Male | Mark Tungate | Branded Male is about marketing to men. It looks at the evolution of the male consumer, branding and the marketing strategies used to reach the male market in areas such as technology and fashion. Br… | OL5706594W |