Books

9 results found
Title Authors Description OpenBook ID
The next global stage The next global stage Kenʾichi Ōmae A radically new world is taking shape from the ashes of yesterday's nation-based economic world. To succeed, you'll need to act on a global stage -- and master entirely new rules about the sources of… OL11139583W
The drugging of the Americas The drugging of the Americas Milton Morris Silverman In the United States, drug companies promoting their products to physicians are required by law to limit their claims to what they can prove, and to make full disclosure of all known hazards. Dr. Sil… OL1152768W
Race for the world Race for the world Wilhelm Rall,Jane Fraser,Lowell L. Bryan "This book focuses on new and useful ways of thinking about strategy in the integrating world economy. What will it take to win in markets and industries that are fundamentally changing and evolving?… OL15150112W
A prism on globalization A prism on globalization Subramanian Rangan,Robert Z. Lawrence "The unprecedented shifts in the U.S. dollar's exchange rate that started during the late 1970s and continued through the 1980s provide an ideal opportunity to explore how the global economy works an… OL20544688W
International business in China International business in China Oded Shenkar,Nelson Lane Kelley "China has long been a country shrouded in mystery. Today, this enormous nation is a potential giant in the international business arena. Yet the West remains largely ignorant of the inner workings o… OL20625939W
Multinational enterprises and the global economy Multinational enterprises and the global economy Dunning, John H. Employing a distinctive and unified framework, this volume draws together research across a range of academic fields to offer a synthesis of the determinants of MNE activity, and its effects on the e… OL2079441W
International business International business Fred Burton,Frank McDonald "International Business is an excellent text for undergraduate students of Accounting, Business, Economics, Finance, HRM and Marketing that take courses in International Business. The book also provi… OL24693464W
Global political economy Global political economy Robert O'Brien,Marc Williams This text provides a broad-ranging historical account of the emergence of a worldwide economy since the 15th century, combined with a systematic analysis of the frameworks of international political … OL2638753W
Competing globally Competing globally Farid Elashmawi "Competing Globally is immediately applicable to most international business situations. The author provides specific information about entering international markets, negotiating, conducting meeting… OL2756446W