Books

20+ results found
Title Authors Description OpenBook ID
Digital Darwinism Digital Darwinism Evan I Schwartz Using entertaining, in-depth case studies of companies that have used surprising strategies to win customer loyalty and turn a profit, Schwartz explores why Web-based businesses succeed or fail and s… OL11983902W
Phishing Phishing Rachel Lininger "Phishing" is the hot new identity theft scam. An unsuspecting victim receives an e-mail that seems to come from a bank or other financial institution, and it contains a link to a Web site where s/he… OL13543590W
Effective web presence solutions for small businesses Effective web presence solutions for small businesses Stephen Burgess "This book provides small businesses with a holistic approach to implementing their Web presence"--Provided by publisher. OL13614567W
Search Engine Optimization All-in-One For Dummies Search Engine Optimization All-in-One For Dummies Bruce Clay If you have a business, you want your Web site to show up quickly when people search for what you're selling. Search Engine Optimization All-in-One For Dummies has the whole story on how to build a s… OL15169254W
From .com to .profit From .com to .profit Nick Earle Until now, all it's taken to build a successful e-business is the right technology. An online storefront goes up and a company's market capitalization goes through the roof, despite low sales and no … OL15179140W
The Hitchhiker's Guide to the Wireless Web The Hitchhiker's Guide to the Wireless Web Bryan Bergeron A McGRAW-HILL EBOOK EXCLUSIVE! A handy ebook guide to taking the necessary next steps toward executing your wireless Web strategy.Offering the prospect of instantaneous, cable-free Internet connectiv… OL15181499W
The Last Mile The Last Mile Jason Wolf The word is broadband and companies hope the sky is the limit.” --The New York Times, March 23, 1999 How big is broadband? Its implementation will affect all 201 million current Internet users. The … OL15191903W
Information technology law Information technology law Diane Rowland "This fourth edition of Information Technology Law has been completely revised in the light of developments within the field since publication of the first edition in 1997. Now dedicated to a more de… OL15917395W
Starting an eBay business for dummies Starting an eBay business for dummies Marsha Collier Explains how to use eBay to start an online business, discussing product acquisition, auction management tools, shipping options, legal issues, and record-keeping. OL15973154W
Your Google game plan for success Your Google game plan for success Joe Teixeira Presents strategies for writing a successful Internet advertising campaign using Google AdWords and explores the technology of Google Analytics and Google Website Optimizer. OL15979742W
Business in the cloud Business in the cloud Michael H. Hugos "A close look at cloud computing's transformational role in business Covering cloud computing from what the business leader needs to know, this book describes how IT can nimbly ramp up revenue initi… OL15998401W
The death of the Internet The death of the Internet Markus Jakobsson "Fraud poses a significant threat to the Internet. 1.5% of all online advertisements attempt to spread malware. This lowers the willingness to view or handle advertisements, which will severely affec… OL16318634W
Designing search Designing search Greg Nudelman Provides information on applying UX design strategies to create effective search experiences on e-commerce Web sites. OL16474412W
Starting an Etsy business for dummies Starting an Etsy business for dummies Allison Strine Offers expert advice for artists and entrepreneurs looking to build an online craft or vintage-goods business from scratch. OL16563882W
The Everything Store The Everything Store Brad Stone This book is the definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos. Amazon.com started off delivering books through t… OL16808249W
Cyber law Cyber law Dikdik M. Arief Mansur Legal aspects of information technology in Indonesia. OL18798939W
Gale e-commerce sourcebook Gale e-commerce sourcebook Deborah J. Baker Combines a variety of information, including how-to topics in e-commerce and directory listings of companies, services, associations, and government agencies related to e-commerce, to provide the mos… OL19808436W
Cloud Application Architectures Cloud Application Architectures George Reese If you're involved in planning IT infrastructure as a network or system architect, system administrator, or developer, this book will help you adapt your skills to work with these highly scalable, hi… OL19835001W
Information Systems Information Systems R. Traunmüller This state-of-the art book deals with innovative trends in e-Commerce, e-Business and e-Government. Information Systems: The e-Business Challenge presents recent results of research and development i… OL19857573W
Seeking success in e-business Seeking success in e-business IFIP TC8/WG8.4 Working Conference on E-Business: Multidisciplinary Research and Practice (2nd 2002 Copenhagen, Denmark) This unique collection of research papers addresses the emerging field of e-commerce and e-business, and presents a number of key contributions as the research fields are maturing. Many of the texts … OL19901317W
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