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Customer Winback
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Jill Griffin |
Most firms consider the lost customer a lost cause. But in this ground breaking book, Jill Griffin and Michael Lowenstein provide you with step-by-step solutions for winning back lost customers, savi… |
OL15058394W |
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Pay Attention!
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Ann Thomas |
Make customer feedback work for your business. Customers are speaking loud and clear through a miriad of mediums. Evidence shows that customers will no longer stand for the hurried and complacent s… |
OL15174954W |
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Managing Customer Relationships
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Don Peppers |
In today's competitive marketplace, customer relationship management is critical to a company's profitability and long-term success. To become more customer focused, skilled managers, IT professional… |
OL15178213W |
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Competing in a Service Economy
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Michael D Johnson |
Competing in a Service Economy is a hands-on guide to creating services, with illustrative examples from service-oriented companies including Disney, Ericsson, IKEA, National Association of Convenien… |
OL15191007W |
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The hidden power of your customers
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Becky Carroll |
"Winning strategies to keep your existing customers coming back. A business's current customer base needs to be considered among the company's most valuable assets. Discover the practical tools to pr… |
OL15902382W |
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Customer service training
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Maxine Kamin |
The Trainer's Workshop Series is designed to be a practical, hands-on roadmap to help you quickly develop training in key business areas. Each book in the series offers all the exercises, handouts, a… |
OL16921993W |
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Business Success Through Service Excellence
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Moira Clark |
Provides a business model to transform your company and help it to achieve competitive advantage. |
OL16946197W |
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Beyond advertising
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Yoram Wind |
"Radically alter the impact of your advertising by changing your mindset Beyond Advertising offers concrete advice for actions to take and mindsets to adopt that will radically alter the impact of ad… |
OL22321232W |
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Loyalty rules!
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Frederick F. Reichheld |
"Fewer than half of today's employees believe that their companies deserve their loyalty. Web-empowered customers now defect more easily and more quickly than ever. Has loyalty become an outdated not… |
OL2962549W |
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Acquiring, Processing, and Deploying
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M. Larry Shillito |
Do you want a better understanding of who your customers are? Do you want to learn how to acquire the customer voice? The next decade will be the decade of the customer. Meeting their wants, needs, a… |
OL3465703W |
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Customer management excellence
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Mike Faulkner |
CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long-term benefits. And while billi… |
OL6046165W |
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Winning with the Caller from Hell
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Shaun Belding |
Effective and practical strategies for dealing with difficult, unmanageable customers on the telephone are offered in this essential guide for call center managers and other service-oriented position… |
OL6224751W |
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Winning with the Customer from Hell
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Shaun Belding |
Realistic, practical, and compelling anecdotal solutions are offered here for countering belligerent, abusive, and condescending customers. This book captures the essence of the skills required for h… |
OL6224752W |
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The Customer-Centered Enterprise
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Harvey Thompson |
IBM's battle plan for attracting new customers--and keeping them for life. IBM--history's most remarkable organization--stays on top by constantly honing and refining its marketing strategies. One vi… |
OL82454W |