Books
2 results found| Title | Authors | Description | OpenBook ID | |
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The loyalty leap | Bryan Pearson | "The Loyalty Leap arrives at a crucial time, illuminating the best practices for responsibly selecting, collecting, and employing customer data--the raw material of today's marketing industry. Supple… | OL16474553W |
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What stays in Vegas | Adam Tanner | "In What Stays in Vegas, journalist Adam Tanner exposes the greatest threat to privacy today. It's not the NSA, but good-old American companies. Internet giants, leading retailers and other firms are… | OL19984197W |