Books
2 results found| Title | Authors | Description | OpenBook ID | |
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Web Metrics | Jim Sterne | There now exists a wealth of tools and techniques that can determine if and how a Web site is providing business value to its owners. This book is a survey of those metrics and is as important to IT … | OL1926518W |
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World Wide Web marketing | Jim Sterne | Here it is! The bestselling guide to online marketing is now back in a new expanded edition. Popular speaker and author Jim Sterne updates all information, providing marketing and advertising profess… | OL1926519W |