When business meets culture

By Beatriz Muñoz-Seca, Josep Riverola

Subjects: BUSINESS & ECONOMICS / Management, Management, BUSINESS & ECONOMICS / Industries / General, Arts, Arts, management, Economic aspects, BUSINESS & ECONOMICS / Organizational Behavior

Description: "The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average_GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer"--