
Getting the Bugs Out
By David Kiley
Subjects: Corporate & Business History, Infrastructure, Corporate turnarounds, Inc Volkswagen of America, BUSINESS & ECONOMICS, Auto-industrie, German Corporations, Geschichte, Redressement, Volkswagen automobiles, Automobiles, Sociétés allemandes, Volkswagen (onderneming), Automobile industry and trade, Entreprises, Industrie et commerce
Description: After a wild ride of ups and downs for almost three decades, Volkswagen has regained its stature as one of America's most beloved auto makers. In Getting the Bugs Out, journalist and auto industry expert David Kiley tells the complete story of the rise, fall, and comeback of Volkswagen. Kiley traces the company's rise from Ferdinand Porsche's original design for the Beetle, through the Nazi era, and up to the Beetle's ascendancy during the flower-power 1960s.
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